OKI Europe Continues Spirit of Innovation with Launch of Augmented Reality App, Designed to Open Up a World of Instore Print Applications to Retailers

The OKI Augmented Reality (AR) Showroom is the first application utilising AR to help retailers realise the potential of printing in-store to drive customer engagement and increase basket valueEgham, Surrey, 18th October 2018 – OKI Europe Ltd today announced the launch of its new smartphone app, the ‘OKI AR Showroom’ at VISCOM Italia. This innovation enables customers to visualise OKI’s devices as well as high impact visual communications materials in their own environments through the... Source: RealWire