Wednesday, March 13, 2019

Marketing Intelligence Platform Admetrics Introduces Always-On Experimentation With Quantify

Frankfurt, 13 March 2019: The Marketing Intelligence Platform Admetrics, that supports advertisers with actionable insights for cross channel campaign optimization, today announced the release of their latest product. Quantify, a fully automated experimentation engine, allows marketing teams to switch to an agile “always-on experimentation” process that amplifies continuous testing and campaign optimization. According to Admetrics, Quantify is much more efficient than the current industry practice and outperforms traditional testing and experimentation methodologies by eliminating the... Source: RealWire

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